A lot of bloggers and digital marketers focus mostly on SEO. No doubt SEO is a great way to attract traffic. It is free and you could generate a lot of leads with it. But you must not ignore the power of social media marketing too. SEO can help you bring lots of visitors to your blog or store but SMM lets you target a specific audience.
How SMM works
Social media marketing lets you post ads on different social media platforms. You can advertise your products on these platforms to grab the attention of different users. Anyone who likes your ad would click on it and get redirected to your webpage.
Reasons to not avoid social media marketing
Social media marketing is quite helpful if you want to grow fast. Here are a few reasons why you should not avoid it:
- SMM brings you traffic that is more likely to convert. Your ad would be shown to the person who is already interested in your product or something similar. You just need to work on your ad to make it appealing enough for the person to click on it.
- Social media platforms contain millions of users. Facebook alone has about a billion active users. You cannot overlook such a large number of marketing.
- Social media marketing lets you grow indirectly as well. Just like on Instagram if your post is seen by too many people due to an ad campaign, it will bring you followers. Next time your post would be able to reach more people organically.
Do not hesitate to take help
You can always hire an Advertising Company[บริษัท รับ ทำ โฆษณา, which is the term in Thai] to help you run your marketing campaigns. They would help you in optimizing your ads and will also help you with social media optimization.
Social media marketing is a great way to grow and you should not avoid it.